by Averill Shepps
Your Board has been working for several months now on reaching out to potential new members. As administrative costs for the Society have increased, we need to have a healthy membership to support them. I have written before of our publicity efforts for Pa Wine Excellence, which included the article in The Burg and and coverage by WGAL-TV. We have also partnered with Pinnacle Health on a couple of their events to increase awareness of our favorite organization. One of our members, Jackie Cherrybon, has arranged for us to have a booth at two events at Fort Hunter, The Dauphin County Music and Jazz Fest on June 10 and 11, and the Dauphin County Blues and Jazz Fest September 8, 9 and 10. To advertise who we are at such events, Dave Williams has had a colorful banner made complete with our joyous grapes logo. We can also use the banner at our monthly events.
We have increased our exposure on the web by appointing Jacy Hammacher to oversee our social media. We have been on Facebook, but have added Twitter and Instagram. As you already know, you can now sign up for tastings on our website. About a third of our members already do so, and that number will only increase going forward. Pennywise dinosaurs (I am one of them) still can send checks via snail mail. There is a slight cost to the Society when the website sign-up via PayPal is used.
Another bit of business which some of you may not know, when you park at the Hilton for PWS events the fee is $2.50. If you take your parking ticket to the former gift shop at the end of the hall coming from the garage (or, if it is not open, to the front desk) and tell them you are attending the PWS event, and pay the $2.50, they will give you a ticket for use to trigger the gate allowing you to leave the garage after the event.